Bizcast
Exponential Influence®: Designing Digital Habits That Engage Distracted Customers Everyone knows that repetition forms habits. But did you know that repetition KILLS Digital Habits? Digital Habits are powerful and different. They also create a unique competitive advantage for market leaders like Google. Your customers are more distracted and less loyal than ever in today’s time-starved, always-connected ...
It’s a terrific time to be a senior marketing leader-if you’re prepared to leverage social effectively, and with time, utilize its power to transform marketing for your brand. In The CMO’s Social Media Handbook, Peter Friedman distills 30 years of experience to offer a combined practical tool kit and social-media-theory crash course to help big-brand ...