36 | Beyond the Obvious – Data Visualization Best Practices Summarized

Catch the Customer Equity Accelerator weekly on C-Suite. The Customer Equity Accelerator is a show for high-level marketing executives who need to accelerate customer-centric thinking and digital maturity.

Join Allison as she features innovative guests who share quick wins on how to improve your bottom line while building a stronger, happier, more valuable customer base. Don’t miss a single episode brought to you weekly on C-Suite Radio. Ready to accelerate? Let's Go!

36 | Beyond the Obvious – Data Visualization Best Practices Summarized

What does data storytelling have to do with customer equity? Everything. In this episode, I summarize a month of data visualization and data storytelling best practices. I include clips from previous guests, Lea Pica, Alberto Cairo, Felix Shildorfer and Gulrez Khan. Finally, I wrap up with four insightful nuggets. Catch all the Customer Equity Accelerator podcasts on the C-Suite Network Radio.

Please help me spread the word about building your business’ customer equity through effective customer analytics. Rate and review my podcast on C-Suite Network Radio, Apple Podcast, Stitcher, Google Play, Alexa’s TuneIn, iHeartRadio or Spotify. And do tell me what you think by writing Allison at info@ambitiondata.com or ambitiondata.com. Thanks for listening!

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Browse Episodes

106 | Secret Customer Scores with Wharton’s Sarah Toms

105 | Building the DTC channel with Spindrift’s Calvin Lammers

101 | Customer-centric growth with NakesWines.com

100 | The Evolution of Customer Analytics at Electronic Arts

98 | Operationalizing Customer Lifetime Value (CLV)

97 | 1-800-FLOWERS.COM, Inc. 25 years of Digital Leadership

96 | Designing Data for Business Decisions Part 2

95 | Designing Data for Business Decisions

94 | Creating Happy Customers via Compliance

93 | Get More from Retail Technology w Nixon’s Gary Penn

92 | Managing the Fabric of Customer Data with Bob Page

91 | Human-centered AI with Jen Stirrup of Data Relish

89 | Next Generation Data Warehouse with Claudia Imhoff (Part 2)

88 | Next Generation Data Warehouse (Part 1) with Claudia Imhoff

87 | Customer Targeting Gone Wrong: The Big Fish News Story

86 | The Business Roundtable’s new Customer Focus

85 | Hubspots Voice of Customer Journey with Amanda Whyte

84 | Amazon as a Customer-Centric Sales Channel

83 | Amazon Prime Day vs Alibaba Singles Day

82 | Quantifying the Customer Experience with Michael Allenson of Xpedition

81 | Customer Data as an Asset with Doug Laney

80 | Building Customer Trust through Privacy with Aurelie Pols

78 | Learning From Others with Rich Fox, Apex Parks

77 | Five Customer data analytics questions that Modern marketers should be able to answer

76 | Naked Statistics. A candid book review.

75 | Retail Reimagination with Forbes Contributor Steve Dennis

74 | Teach Your Team to Communicate Insights w KeyBank’s Kathleen Maley

73 | Marketing Analytics Evolution with Jim Sterne

70 | Amazon Strategy for DTC Retailers with RBC ’s Mark Mahaney

69 | How to Set-up a Testing Program with Loren Hadley at Ambition Data

68 | Becoming the Data Ambassador with Megan Kohout at Kendra Scott

67 | Deepening the Customer Experience with Diane Le from Coffee Bean and Tea Leaf

66 | The Truth about CDPs with Forrester’s Joe Stanhope

65 | Beyond CDPs, here come Customer Intelligence Platforms

64 | Classifying CDPs with Jimi Li from Valence

63 | Hari Mari’s Valuable Customer Community

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61 | Big Ideas for Retailers from eTail West

58 | Finding Budget for Data Science Projects with Banorte’s CAO Jose Murillo

57 | Book Summary: Measure What Matters by John Doerr

56 | 3 Marketing Myths with Xero Shoes CEO, Steven Sashen

55 | 2019 Martech Predictions with Scott Brinker

54 | 2019 Predictions Show Financial Impact from Marketing with Dan McCarthy

53 | 2019 Predictions for Customer-Centric Marketing

52 | Holiday Break Message from Allison Hartsoe

50 | Glossy’s Jill Manoff On the Digital Evolution of Fashion and Beauty

48 | Old Retail vs New Retail with Ed Kleban

46 | Measuring Offline Customer Experiences with Gary Angel

45 | Activating CLV Marketing at The Bouqs

44 | Generating Quality Customers with Winky Lux

43 | The Customer Revolution is Here with Allison Hartsoe

42 | The Intersection of Customer Experience and Customer Value with Ehow Chen

41 | Customer Analytics Strategies Summarized – The right way to see and act on customer knowledge

40 | Customer-centric research with EA’s Jodie Antypas

38 | Implementing a CLV strategy with Jordan Elkind of Custora Part 2

37 | Implementing a CLV strategy with Jordan Elkind of Custora Part 1

36 | Beyond the Obvious – Data Visualization Best Practices Summarized

35 | From Data Science to Data Storytelling with Gulrez Khan, Senior Data Scientist at Microsoft

34 | Inside a Visual Data Disaster with Felix Schildorfer

33 | Visual Data Disasters with Alberto Cairo

32 | Getting Your Message Through with Lea Pica

31 | Inside the Customer Equity Accelerator Podcast

Ep. 29 | Finding the Customer State of Mind with guest Brooks Bell

Ep. 27 | Customer Centric Product Development with Twitch’s June Dershewitz

Ep. 26 | Secrets of Today’s Marketing Leaders with Laura Beaudin

Ep. 25 | Transformation of Marketing Around CLV with Peggy Winton

Ep. 24 | Build a Business Like Amazon with Bryan Eisenberg

Ep. 23 | Customer Centricity Conference Recap with Allison Hartsoe

Ep. 22 | Where Academics Meet Reality with Joe Megibow

Ep. 21 | Arming the Front Lines with Bob McKinney of Batteries Plus Bulbs

Ep. 20 | The Intersection of Ai and CLV with Publishers Clearinghouse’s Ash Dhupar

Ep. 19 | The Customer as the Asset with Anthony Choe, Founder at Provenance Digital

Ep. 18 | Driving Value Through CLV with Neil Hoyne, Head of Customer Analytics, Google

Ep. 17 | The Future of Martech with Forrester’s Joe Stanhope

Ep. 16 | CLV Transformation with Zack Anderson of Electronic Arts (EA)

Ep. 15 | Customer-Based Corporate Valuation with Dan McCarthy, Emory University

Ep. 14 | Delivering Massive Value with Analytics

Ep. 13 | The Customer Centricity Simulation with Sarah E. Toms of Wharton

Ep. 12 | Calculating CLV with Artem Mariychin of Zodiac Metrics

Ep. 11 | The Rise of the CXO with CXPA’s Diane Magers

Ep. 10 | Product Centricity v. Customer Centricity

Ep. 9 | CLV Marketing with Pete Fader, Professor of Marketing, Wharton

Ep. 8 | Using Data to Get Results With Data Legend Bob Page

Ep. 7 | The ROI of Data Analytics – An Interview with Big Data Guru Bob Page

Ep. 6 | Reaching Customer Centricity – The Payoff Stage

Ep. 5 | Digging Into the Digital Maturity Curve Part 2

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