Catch the Customer Equity Accelerator weekly on C-Suite. The Customer Equity Accelerator is a show for high-level marketing executives who need to accelerate customer-centric thinking and digital maturity.
Join Allison as she features innovative guests who share quick wins on how to improve your bottom line while building a stronger, happier, more valuable customer base. Don’t miss a single episode brought to you weekly on C-Suite Radio. Ready to accelerate? Let's Go!
Join Allison as she features innovative guests who share quick wins on how to improve your bottom line while building a stronger, happier, more valuable customer base. Don’t miss a single episode brought to you weekly on C-Suite Radio. Ready to accelerate? Let's Go!
Ep. 8 | Using Data to Get Results With Data Legend Bob Page
Key tactics for setting up a data analytics framework
Host Allison Hartsoe continues her interview with data analytics legend Bob Page, who offers key tactics for setting up a data framework and how to use it to get results. He talks about the impact you can get from data, and advises companies to focus on generating revenue before cost savings. He shares his strategy for building a data framework, including an inventory of systems, consolidating data points, and pulling in data from external events that impact your business such as weather or exchange rates.
Subscribe us
More Shows
swipe to see more