Small Business and Entrepreneurship
Sheila A. Anderson is a master at bringing forward the inner and outer expression and connecting it with the experience of an individual to form a remarkable personal brand that lives and breathes like none other. If you are seeking visibility, I.C.U. will guide you to building an intentional, consistent brand with impact. You will ...
The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing. Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns? Too many in business have failed to recognize the shift that has happened right under ...
To be young, polished and professional is not simply wearing the right clothes and saying the right words. Polished encompasses a solid grounding in VISA (Vision, Image, Speaking and Acting) – a framework over a decade in the making and used to help thousands of executives increase their performance and enhance their company’s brand. Put ...
If you’re an entrepreneur, if you own a business, or if you plan to start one-you’re a salesperson, whether you identify as one or not. That can be a scary idea, particularly if you associate the idea of sales with being pushy or aggressive. But the bottom line is that you or someone on your ...
From the Bottom Up: The Ultimate Guide for Business Planning to Profitability is a step-by-step guide for writing a business plan in a no-nonsense format Sharing his 25+ years’ experience owning and operating a business he saves entrepreneurs time and money. What you are actually holding in your hands is more than a book, but ...
Prevent the grinding sands of conflict from seizing the gears of business decision-making. A CEO’s Secret Weapon offers 10 results-oriented chapters packed with essential techniques every CEO needs to know. The book begins with the real cause, purpose and reason the enterprise exists. Then it dives into the most troublesome issues confronting the CEO everyday ...
This book is the definitive guide on the business of speaking. You’ll find everything you need to know to jump start a speaking business or take a already successful one to the next level....
This is a special book with a special agenda that I reveal in just a moment. But before I do that, let me give you the lay of the land. First of all, this book is all about business. At its core, this book teaches business thinking for business people in all industries. No matter ...
My new book is about women who have beaten the odds. Early on, they heard the whispers….the inner-call to leadership. They answered, and continue to answer it, with fierce passion—and the courage, boldness and resilience required to rise to the next level and the next, and the next. They continually polish their talent with a ...