Kathleen Dunlop, Global Marketing Director at Vaseline
In the first 2017 Effie Winner Spotlight, Alan Hart, host of Marketing Today on C-Suite TV, spoke with Kathleen Dunlop, global marketing director at Vaseline, to discuss “The Vaseline Healing Project,” created in partnership with BBH and the nonprofit Direct Relief. Vaseline worked with Direct Relief to provide relief packages and medical care to people in crisis zones after learning its jelly was a staple in field hospitals where skin conditions are one of the top-10 issues affecting people. The project came to life when Dunlop and her team turned Vaseline’s tagline into a question they set out to answer: Where is the healing power of Vaseline? She found it’s in the crisis zones and refugee camps around the world. Dunlop turned this discovery into a moving story of the resiliency of people living in destructive circumstances, with content that resonated with people across the globe, giving Vaseline a bolder social voice in a world where Dunlop believes brands that stand for something are the ones that will thrive. “The Vaseline Healing Project” took home an Effie in the Personal Care category at the 2017 North American Effie Awards.
More Shows
Clicks and Bricks Podcast
Clicks and Bricks is a comprehensive, small business and online presence-focused series....
Success from Anywhere
The C-Suite network presents Salesforce executive and best-selling author, Karen Mangia, sharing...
Connie Pheiff Show
Former C-Suite Executive, Connie Pheiff, brings you insights from today’s top influencers....
The GAP – the Get Attitude Podcast
The GAP – the Get Attitude Podcast is hosted by CSUITE Headliner...
The Customer Experience Advantage Podcast
The Customer Experience Advantage Podcast with David Avrin featuring C- Suite Tv How...
The Laundromat Millionaire Show with Dave Menz
Are you an "Entrepreneurial Nerd" or even just a passionate small business...
The Root of All Success
Jason Duncan interviews successful entrepreneurs who have a personal net worth of...
All Business With Jeffrey Hayzlett
All Business with Jeffrey Hayzlett features insightful conversations around the most compelling...
Executive Briefing
The C-Suite Network Executive Briefings is a 30-to-45 min program that provides...
Manufacturing Talk Radio
Manufacturing Talk Radio is a weekly podcast for manufacturers of all sizes...
The C-Suite Comedy-Suite
Need a break from all these high-powered business programs? C-Suite Network has...
The Happy Entrepreneur Show
The Happy Entrepreneur Show #1 Business DEVELOPMENT AND REVENUE FOCUSED LATE NIGHT SHOW IN...
Backstage Pass with Jeff Senour
Backstage Pass With Jeff Senour Pilot by day and Rocker by night, this...
“Help My Business!” with Andrew Lock
“Help My Business!” is a free Online TV show that helps entrepreneurs...
The Celebrity Perspective with Ashley Berges
Where intimate and authentic conversations sprout organically, between your favorite celebrities and...
Revolution with Brian Solis
Revolution, hosted by award-winning author, technology analyst, and futurist Brian Solis, connects...
Kit Welchlin’s Most Requested Presentation Topics
Kit’s gift is his ability to transform a passive audience into active...
The McCuistion Program
Talking about things that matter with people who care... The McCuistion Program...
Garrett Sutton on Asset Protection, Corporate Entity Structure and Paying Less in Taxes
Garrett Sutton has worked with small business owners to have the inside...
Today’s Premier Experts
Welcome to Today's Premier Experts on the C-Suite Network, hosted by Global...
Kevin Neff’s Speaking of Success™
Kevin Neff is an award-winning brand creator, video producer and television show...
THE SPOTLIGHT with Roger Maloney
"The Spotlight" hosted by Roger Maloney! This show will shed light on...
Run Towards The Roar with Jason Forrest
"What does it take to be a successful entrepreneur?" asks C-Suite Executives....
Alan Olsen’s American Dreams
Each week, Alan interviews guests have proven themselves as exceptional entrepreneurs and...
The DEAN’s List with Dean Lindsay
The DEAN's List w/ Dean Lindsay is C-SUITE Network TV's UPBEAT SHOW...
Mind Your Business with Yitzchok Saftlas
Yitzchok Saftlas is the founder and CEO of Bottom Line Marketing Group,...
Above The Clutter with Pete Krainik
In this a hyper connected era where busy C-Suite business leaders have...
Amazing Business TV with Shep Hyken
On Amazing Business TV on the C-Suite Network, Shep Hyken, professional keynote...
swipe to see more