7 secret ways to create a world-class online brand for your services that will captivate targeted clients, generate more leads, and increase sales conversions from the Gerry Foster, The Branding Evangelist an creator of the BIG Brand Formula tonight, Weds, January 8th @ 11:00 pm Eastern watch in HD: www.HappyEntrepreneursTribe.com get the notes and replay. Developing your brand is something that is an absolute must these days, since 75% of consumers worldwide list brand origin as an essential purchase driver. For instance, one of the reasons why Coca Cola is so successful isn’t because it’s that much different from Pepsi or Dr Pepper, but because it has chosen to focus on selling a brand, rather than the product itself. Apart from helping to shape the image of Santa Claus, they have also produced ads that feature family time, and young people having fun, with Coca Cola being the common denominator.
Basically, they are selling a particular lifestyle, and it works.

Who is Gerry Foster?

Gerry Foster, a highly accomplished brand strategist, is the President of Gerry Foster Branding, a Brand Development and Training Company based in Los Angeles, CA. He is the creator of the Big Brand Formula which shows small business owners how to create a big brand, and a strong message that sells, so you can excite, delight, and ignite your market and make it easier to get new customers.

Known affectionately as the Branding Evangelist, Gerry is a dynamic, high energy, charismatic international speaker.

His presentations, training, and coaching are not about doing more of the same, maintaining status quo, or playing small

He wants to assist, guide, and support owners who are willing to flip the script, go to the deep end of the pool, and turn the tables in their favor

Gerry believes this can be attained by creating brands so unexpected, so profound, and so striking … success to owners can only multiply over time

Since starting his company full-time in 1985, Gerry has helped over 100,000 small businesses from over 600 different industries. A former Big Brander with Procter & Gamble (P&G), he shows owners how to brand as the big companies do – combining the best in entrepreneurial branding with the best thinking, methods, and approaches from the world of big branders.

The recipient of many business awards, in 2008 Gerry was honored as the Father of Business in Los Angeles County by the City of Los Angeles for his tireless and faithful work with small businesses.

Actively involved in education, Gerry was also an adjunct professor of branding, marketing and advertising for ten straight years at California State University – Fullerton, California State University – Long Beach, Pepperdine University, and the University of California – Irvine (UCI).

At UCI Gerry co-founded the Marketing Communications Certificate Program, a distinguished program that has become extremely popular and successful for the university.

Gerry is a graduate of the University of Southern California, renown Marshall School of Business, where he received both his BS and MBA degrees with honors (cum laude) in marketing (with deep study in branding).

Watch LIVE in HD: www.HappyEntrepreneursTribe.com get the notes and replay.

To Your Success
Che Brown
The Happy Entrepreneur
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